Digital Marketing is also known as data-driven marketing. It is an umbrella term for the promotion of products and services using digital technologies like Computer, the Internet and Mobile Phones. There are different types of Digital Marketing:

Blogging Content Marketing Email Marketing
 Online Reputation Management (ORM)  Pay Per Click (PPC)  Search Engine Marketing (SEM)
 Search Engine Optimisation (SEO)  Social Media Marketing (SMM)  Affiliate Marketing
 Video Marketing  Web Analytics